![]() Still, the iTunes Store story begins with music. That was not possible before the iTunes Store opened. You can even download those tracks over your phone if you want-no computer needed. The store arrived with just 200,000 tracks in the ensuing decade, that library has grown to more than 35 million songs, from the Beatles to Jay-Z. It was only ten years ago-on April 28, 2003-that Apple opened the iTunes Store (then called the iTunes Music Store) and changed the way we buy music. Apple changed all that, thanks to a series of musical moves right at the dawn of the 21st century-not the least of which was the launch of the iTunes Music Store. You had to rip the songs from a CD onto your computer, find sources-legitimate and otherwise-for tracks you didn’t own, and then hope everything was in the right format to play on your portable device. It wasn’t always so simple: Once upon a time, crafting the perfect playlist for your MP3 player felt like an epic project. As I write this paragraph, I’m enjoying a playlist that I created from among the thousands of songs on my iPhone, and it’s no big deal.
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